Worked example · sample workspace, not a live customer

One person, ten days: how Beltmar actually read it

Beltmar doesn't have a customer case study yet — no paying customers, no testimonial to point to. So here's the honest version instead: the same sample workspace used in the live demo, walked through end to end, exactly as Beltmar reads it.

The person

Ten days of one visitor's behavior, unedited

This is the actual timeline Beltmar builds from raw page views — no scoring, no funnel stage, just what happened and when.

actor journey · Alex RiveraWarming

Last 10 days · sample workspace

  1. Day 1 · Lands on overview · reads "What is Beltmar"

    Discovery · 2 page views

  2. Day 3 · Returns to explore the platform and Audience Research

    Early research · 4 page views

  3. Day 6 · Focuses on pricing, guarantees, onboarding

    Evaluation-phase · 6 page views

  4. Day 10 · Brief return to Audience Research after 4-day gap

    Return after quiet · 3 page views

Your notes

“Met at the content conference in March — they run a B2B newsletter for ~8k readers. Very deliberate decision-maker.”

What the Daily Brief flagged

This wasn't buried in a dashboard — it surfaced on its own

The morning after Day 10's return, this is what showed up without anyone going looking for it.

beltmar · daily briefsample

8

Warming

3

Cooling

5

New

Alex Rivera

High priority · strong signal

Primary pattern

Deep research across 4 themes (16 events) · 3 returns in 7 days

Decision context

Why this matters

Behavior suggests evaluation-phase research. Pricing and implementation themes appeared in the last two sessions.

What to watch for next

Whether returns continue over the next 3–5 days, and whether exploration expands into implementation themes.

The interpretation

What the pattern actually says

Curiosity has moved from broad exploration into focused evaluation.

Initial visits were exploratory. Subsequent sessions concentrated on pricing and implementation — suggesting active evaluation rather than casual browsing. The short gap followed by a return to Audience Research suggests continued active consideration of fit.

Beltmar describes shifts as they appear in the data. It does not assert intent.

Where it stops

What Beltmar wouldn't claim about this visitor

The same honesty applies whether you're reading the Daily Brief or asking BeltAI directly.

What it says

“Behavior suggests evaluation-phase research” — a pattern read directly off real events, with the evidence shown next to it.

What it won't say

No lead score, no conversion probability, no claim about what Alex Rivera is thinking. Ask BeltAI something the data genuinely can't answer, and it says so instead of guessing.

This is one journey. Yours has its own.

The live demo lets you click through this same sample workspace yourself — Daily Brief, BeltAI, and the full Audience Research view.